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INTERNAL COMMUNICATIONS STRATEGY
Establishing consistent communications rhythm across multiple channels.
On-Air Connectivity, Broadcasting, and Productions teams across CNBC, NBCU LA Lot & WestWorks Studios, Denver
When I first joined the Global Media Operations team, the Executive Vice President wanted to increase his communications cadence to the 1,000-person organization. To help him accomplish this, I developed a multi-channel communications strategy that was sustainable, consistent, and collaborative. All three channels provided a consistent thread of communication and information about latest business updates, events, new hires and other important department-wide and company-wide information.
Introduced a monthly newsletter featuring:
A spotlight article about a recent accomplishment
Upcoming events or past event photos
Important company-wide things to know
Line of business updates
Open positions, and new hire and promotion information
Bi-Annual Town Hall
With 1,000 employees, it is tough to get everyone together. To facilitate this, I coordinated across 3 broadcast operations teams to establish live broadcasting across NJ, LA, and Denver.
I partnered with the leadership team to build the content agenda, coached each executive and built out all presentations, while also managing all logistics.
"GMO Now" Intranet
Designed and built a central portal to manage all team resources and information.
Launching this site enabled us to build a communications ecosystem where all information was hosted on the portal and linked out to other platforms. This also enabled us to build additional team resources like the Onboarding content.
EAST COAST TOWN HALL FEED HOSTED IN MAD MONEY STUDIO
ANATOMY OF A NEWSLETTER
Summary of Contents
Each newsletter is packed with content. Provided a "contents" section to help ensure people scroll all the way down.
Each month, we worked with a lines of business to write an article that highlighted a recent big project.
Things To Know
Featuring important corporate and organizational information.
Key Monthly Metrics
Reliability is the key metric that the GMO business uses to measure its performance. We featured these performance indicators each month to consistently instill the importance of upholding the "5-9s" performance standards.
GMO Business Updates
Display of this month's accomplishments across each team.
GMO Team Updates
Showing growth and movement across the business.
HR would provide a few of the key open positions to encourage internal applications and referrals.
In addition to a bi-annual survey, We positioned this feedback request at the footer to consistently show our dedication to making our internal communications more valuable.
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