LONG RANGE PLANNING
Supporting Executive Storytelling and Business Growth.
CLIENT
Ian Trombley
President, NBCUniversal Operations & Technology
Keith Jackson
Chief Technology Officer, NBCUniversal, Engineering
Joe Crescitelli
Executive Vice President, NBCUniversal Global Media Operations
PROJECT SUMMARY
A large part of my function at NBCUniversal was to work with the executive team to help tell their most important business stories. Presentations became my bread and butter.
Every year, each line-of-business leader across NBCUniversal presents their Long Range Plan to the CEO, Steve Burke. Through this exercise, each leader thinks through their strategic plays for leading their business into the next 10 years.
For six years, I have supported business leaders across NBCUniversal to collaboratively and iteratively storyboard and produce their comprehensive long-term strategies. The result of this two-month process determines budget allocation, strategic cross-company alignment and innovation, and organizational restructuring.
PRESENTATION DESIGN
EXECUTIVE COACHING
VISUAL COMMUNICATIONS
BUSINESS STRATEGY
POWERPOINT
PROCESS
01
Listen & Storyboard
Meet with business leaders to understand: story, objectives and key takeaways.
Whiteboard, sketch & storyboard with leaders to collaboratively brainstorm to align on direction.
02
Create
Design slide frameworks based on brainstorming sessions.
Identify key metrics, info and other elements required to strengthen and complete stories & messages.
03
Iterate
Present slides back to business leaders in rough stages to "fail fast" and enable quick iteration.
Iterate alongside leaders to refine story, bullets, and overall message leading up to final presentation.
